Pretty Black was born by mistake one might say.

Designer Lucy Carr-Ellison started the collection of charm necklaces in 2006, after gal-pal Bella Howard and her realized they had a knack for neckwear while selling homemade necklaces in London’s Portobello Market.

After moving to New York to perpetuate her education in photography at the prestigious School of Visual Arts, Carr-Ellison shaped a website that sells her creative conceptions worldwide and began a global business.

Hailing from Alnwick, Northumberland, UK, Lucy Carr-Ellison’s sensibilities are anglophile in nature and symbolize her familial roots and the various elements of her British upbringing.

The assorted collections elicit a sophisticated and witty approach to design; charms are contrasted amongst one another to tell a story, leaving the beholder with an inventive product and even more inventive imagination!

Currently in the works of expanding the brand, Pretty Black is becoming a well-recognized producer of jewelry in the Manhattan and London areas, with the cities’ hippest craving Carr-Ellison’s trendy trinkets.